Standard Tool & Mold

Since 1997, Standard Tool & Mold has been providing the highest caliber of injection molds. Driven by a mission statement to provide the highest level of customer service and support, Standard Tool & Mold approached 7C to produce a web presence that provided a wealth of industry information and purchasing details to provide their leads with important industry insights and expertise before even picking up the phone.

A truly global company, 7C was tasked with creating an experience that would be equally at home in Canada and China. Featuring complete breakdowns STD’s industries, services and capabilities, the primary objective was to provide an easy to use browsing experience while maintaining a level of content necessary to support purchasing in this technical and complex field. In addition to this, the site had to support easy CAD file uploads for quoting and estimating, which was tied to STD’s internal FTP.

7C’s production team also had the opportunity to travel to STD to collect a wealth of video and photo content to support both the website and future marketing materials.

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Standard Tool & Mold