C6 Launch Systems
C6 Launch aims to pioneer commercial satellite launch services in Canada, and to become a leader in the emerging privatization of space. Operating in a highly competitive field that is driven by innovation and fueled by the achievements of the past, C6 is faced with the daunting mission of developing launch capabilities on the bleeding edge of technology in a new and rapidly growing market. 7C was challenged to develop a stand-out brand that encapsulates the trials and triumphs C6 faces as they venture into this new frontier.
When C6 reached out to 7C, we jumped at the chance to create an all Canadian aerospace brand. 7C delved deep into research on the world of launch companies and concluded that the market was oversaturated with the mundane. We set off to develop a brand that would modernize the industry while also keeping the same familiarity and trustworthiness that their corporate competitors possess.
7C devised and revised concept after concept, straying from the typical aerospace brand formula. We worked closely with C6 Launch through the ideation and conceptualization processes to develop a brand that is approachable, yet professional; one that simplifies their base services and concepts into an easy to digest visual message that avoids aggressive or cliché cues. 7C has also created ample collateral so that C6 can direct their focus into launching the world into space.
We’re happy to provide our services to a pioneer in the industry and we look forward to seeing C6’s success.